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Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 35

Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 35

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Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 43

Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 35

Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 35

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 43

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 43

Why Do I Like This? | Sutnar


Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 35

Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 35

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 107

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 107

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 109

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Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 111

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 112

Warning: date() [function.date]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/functions.php on line 112
February 3rd, 2010

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This is the first in what I hope will be an ongoing series in which I take a work of design that I like and explain why I like it. Not too hard, right? We’ll see. The goal is to remember to not only notice things, but to continually exercise the ability to articulate why I notice things.

This is a cover for the Czech magazine Zijeme by the visionary and information design pioneer, Ladislav Sutnar.

There are so many things to love about this cover. The first thing to grab my attention was the use of photomontage. The interplay between photography, typography and simple graphic elements creates such a paired down aesthetic that is relatively stark yet immensely arresting. This is not a piece of art the eye can ignore. The simple palette, the angled type, and the perfectly balanced, yet asymmetric, composition all make this a work of design that, although representative of a specific style, still appears fresh and exciting today. Of course that has a lot to do with designers knowingly or unknowingly being influenced by his work. I know some of my early work was influenced by this style.

Here’s a poster I designed while at Pratt.

PB_pos

Obviously, I was influenced by Constructivist design, but there’s also a bit of the 90’s type aesthetic happening in there, which I’m sure we’ll get to eventually.

Anyhow, if you haven’t heard of Ladislav Sutnar, definitely look him up. Not only is his work amazing, he’s responsible for a lot of ideas that are now essential to modern life and design. Fact: He was the man responsible for putting the parentheses around American telephone area-code numbers when they were first introduced.

Links:
-AIGA on Sutnar
-A Czech site on Sutnar. Features a chronology of his life and work
-A Sutnar Flickr Set

2 Responses to “Why Do I Like This? | Sutnar”

  1. katie says:

    Yay! this is awesome! Keep this up please!


    Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/comment.php on line 1639

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  2. Nina says:

    I’m reading about Sutnar:

    One of his favorite comments was: “Without efficient typography, the jet plane pilot cannot read his instrument panel fast enough to survive.

    You know Jon Stewart interviewed capt. Sully Sullivan about the incredible hudson river incident and one of the things Sullivan mentioned was that tabs have apparently been removed from emergency manuals to cut costs and his co-pilot had to spend a bit of time finding the info they needed.


    Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/comment.php on line 1639

    Warning: strtotime() [function.strtotime]: It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected 'America/New_York' for 'EDT/-4.0/DST' instead in /home/tishon5/public_html/blog/wp-includes/comment.php on line 1639